01
Ask real shopping questions
We test a defined set of relevant shopping questions across ChatGPT, Gemini and Perplexity.
Organic + AI Visibility
AI visibility audit for jewelry and fashion brands
Shoppers increasingly ask AI assistants what to buy. An AI visibility audit shows whether your brand appears in those answers, how it's described, and which competitors appear instead.
Dated, documented testing
How the audit works
02
Record every answer
Each test records whether the brand is mentioned, its position, how it is described and which competitors appear instead.
03
Trace the sources
We document the publications, retailers, directories and other sources cited in the answers.
04
Date the evidence
Every test is dated so the findings describe a specific, reproducible moment rather than a permanent promise.
A strategic investigation, not an automated report
The audit combines search data, analytics and customer behavior with human strategic judgment. It shows where the brand stands, where competitors are more visible, what AI systems appear to know, where customers encounter friction and which opportunities deserve priority.
Organic search visibilityCompetitor visibilityProduct and collection architectureTechnical SEOAI recommendationsBrand and entity understandingCitations and mentionsBacklinksCustomer journeysConversion frictionAnalyticsPrioritized opportunities
Six discovery channels
Part of your Found Score
The Found Score maps Search, Creators, Editorial, Community, Owned and Commerce on a shared 1–5 rubric. AI assistant visibility is tested separately in this edition, so an AI visibility audit adds evidence about how answer engines currently describe and recommend the brand.
See a Found Score →AEO
AI visibility audit FAQ
Answer engine optimization asks how a brand becomes understandable and referenceable across recommendation systems—not only how to rank in ChatGPT.
What is answer engine optimization (AEO)?
Answer engine optimization, or AEO, is the work of making a brand’s information clear, consistent and well supported so answer engines can understand it and cite useful sources. It complements SEO rather than replacing it.
How do I get my brand recommended by ChatGPT?
There is no guaranteed way to rank in ChatGPT. Clear brand information, consistent entity signals, credible third-party coverage, useful pages and accurate structured data can improve the information available to AI systems.
How is an AI visibility audit different from an SEO audit?
An SEO audit examines visibility in search results and the website foundations behind it. An AI visibility audit tests recommendation answers, descriptions, competing brands and cited sources across AI assistants on a dated set of questions.